Independent research from Franchise Disclosure DocumentsFDD sources and qualifications shown
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Crunch Fitness (2026 FDD) Planet Fitness (2026 FDD) Side-by-Side Comparison

Crunch Fitness vs Planet Fitness Franchise Cost (2026)

Which lists a lower Item 7 minimum? Planet Fitness lists the lower Item 7 minimum estimate at $1,282,500, compared with $2,147,500 for Crunch Fitness (a difference of $865,000). Their high estimates are $5,386,000 and $5,367,000, respectively. Actual site costs can differ.
How do Item 6 percentage fees compare? No combined percentage is compared here; each fee is listed as Item 6 states it. Crunch Fitness: royalty 5% of gross sales; brand fund 2% of gross sales. Planet Fitness: royalty 7% of membership dues (EFT draft); brand fund varies.
Which provides Item 19 financial disclosures? Both franchisors disclose financial performance representations in Item 19: Crunch Fitness reports Average gross revenue, middle third: $2,898,138 (2025; 111 of 331 franchised Crunch Fitness clubs open all of 2025 that reported financials; 49 (44%) above the average. The FDD reports thirds, not a system-wide average), while Planet Fitness reports Average annual EFT revenue, middle third: $1,873,231 (2025; 764 of the 2,291 franchised U.S. clubs open all of 2025; 370 (48%) met or exceeded it. The FDD reports thirds, not a system-wide average). The definitions, periods and samples can differ. Sales figures do not represent owner take-home income.

Side-by-side cost & fee comparison

Investment and fee figures use the formats recorded in each linked FDD analysis. Combined percentages, annualized fees and comparable outlet changes are calculations from those records. Fee conditions and samples can differ.

Side-by-side cost and fee comparison between Crunch Fitness and Planet Fitness
Disclosure Metric Crunch Fitness Planet Fitness
FDD Year & Filing State 2026 FDD (MN) 2026 FDD (MN)
Category Fitness Fitness
Item 7 Total Investment $2,147,500 – $5,367,000 $1,282,500 – $5,386,000
Item 5 Franchise Fee $35,000 $40,000
Item 6 Royalty 5% of gross sales 7% of membership dues (EFT draft)
Item 6 Brand / Advertising Fund 2% of gross sales Varies
Sales-Based Percentage FeesFixed fees, minimums and sales-subset charges are separate. 7% of sales Not a single percentage of sales
Recurring Fixed Fees (Annual) See Item 6 conditions See Item 6 conditions
Required Liquid Capital $500,000 Not specified
Required Net Worth $2,500,000 Not specified
Capital Requirement Source & Conditions Franchisor website, checked October 29, 2026 Crunch states these as combined minimums for all partners. Not specified
Item 19 Financial Disclosures? Yes Average gross revenue, middle third: $2,898,138 (2025; 111 of 331 franchised Crunch Fitness clubs open all of 2025 that reported financials; 49 (44%) above the average. The FDD reports thirds, not a system-wide average) View Crunch Fitness earnings Yes Average annual EFT revenue, middle third: $1,873,231 (2025; 764 of the 2,291 franchised U.S. clubs open all of 2025; 370 (48%) met or exceeded it. The FDD reports thirds, not a system-wide average) View Planet Fitness earnings
Total System Outlets 486 units 2,709 units
3-Year Net Unit Growth +166 franchised +350 franchised
3-Year Average Franchise Exit Rate 3.2% / yr 0.2% / yr
Initial Agreement Term 10 years 12 years
FDD Verification Status Verified FDD Data Verified FDD Data

Item 20 outlet histories and comparison limits

In Item 20 for 2023–2025, Crunch Fitness added a net 166 franchised outlets, with an average annual franchised exit rate of 3.2%. In Item 20 for 2023–2025, Planet Fitness added a net 350 franchised outlets, with an average annual franchised exit rate of 0.2%. Net changes shown here use the FDD's printed start and end counts. Reported exits include terminations, non-renewals, franchisor reacquisitions and other cessations; they are not all business closures.

Outlet turnover and growth comparison between Crunch Fitness and Planet Fitness
System Year Start Outlets Opened Reported Exits End Outlets Franchise Exit Rate
Crunch Fitness 2023 315 +52 -8 359 2.5%
Crunch Fitness 2024 359 +68 -12 415 3.3%
Crunch Fitness 2025 415 +82 -16 481 3.9%
Planet Fitness 2023 2,082 +123 -4 2,201 0.2%
Planet Fitness 2024 2,201 +100 -3 2,298 0.1%
Planet Fitness 2025 2,298 +141 -7 2,432 0.3%

Detailed brand guides and earnings disclosures

Review our full itemized analysis for each system, including complete Item 7 line-by-line tables and Item 6 fee rules.

Official FDD sources

Franchise costs, fees and outlet records on this comparison page were compiled from the respective brand's official Franchise Disclosure Document filed with state regulators. Capital and net-worth requirements may instead come from the franchisor website when the FDD does not state them; those sources and conditions appear in the table above.

Frequently Asked Questions: Crunch Fitness vs Planet Fitness

Which lists a lower Item 7 minimum, Crunch Fitness or Planet Fitness?
Planet Fitness lists the lower Item 7 minimum estimate at $1,282,500, compared with $2,147,500 for Crunch Fitness (a difference of $865,000). Their high estimates are $5,386,000 and $5,367,000, respectively. Actual site costs can differ.
How do Crunch Fitness and Planet Fitness Item 6 percentage fees compare?
No combined percentage is compared here; each fee is listed as Item 6 states it. Crunch Fitness: royalty 5% of gross sales; brand fund 2% of gross sales. Planet Fitness: royalty 7% of membership dues (EFT draft); brand fund varies.
Do Crunch Fitness or Planet Fitness provide Item 19 financial disclosures?
Both franchisors disclose financial performance representations in Item 19: Crunch Fitness reports Average gross revenue, middle third: $2,898,138 (2025; 111 of 331 franchised Crunch Fitness clubs open all of 2025 that reported financials; 49 (44%) above the average. The FDD reports thirds, not a system-wide average), while Planet Fitness reports Average annual EFT revenue, middle third: $1,873,231 (2025; 764 of the 2,291 franchised U.S. clubs open all of 2025; 370 (48%) met or exceeded it. The FDD reports thirds, not a system-wide average). The definitions, periods and samples can differ. Sales figures do not represent owner take-home income.
What do the Item 20 outlet records show for Crunch Fitness and Planet Fitness?
In Item 20 for 2023–2025, Crunch Fitness added a net 166 franchised outlets, with an average annual franchised exit rate of 3.2%. In Item 20 for 2023–2025, Planet Fitness added a net 350 franchised outlets, with an average annual franchised exit rate of 0.2%. Net changes shown here use the FDD's printed start and end counts. Reported exits include terminations, non-renewals, franchisor reacquisitions and other cessations; they are not all business closures.